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‘Football is gay’: NFL releases bizarre video after player’s coming out

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The National Football League has declared “football is gay” and “transgender” in a new ad. What seems like a mission to alienate the NFL’s red-blooded fanbase is a stunt backing Raiders star Carl Nassib, who recently came out.

A video released by the NFL on Monday features simple white text on a black background, declaring among other things that “football is gay,” “football is lesbian,” “football is queer,” and “football is transgender.” It ends with the league’s logo decorated in pride colors and with a promotion for The Trevor Project, a youth-focused LGBT charity.

Speaking to Outsports, an NFL spokesperson said that the ad was released as a direct response to Las Vegas Raiders defensive end Carl Nassib coming out as gay last week. Nassib is the first active NFL player to come out, though some of his fellow stars told the media that gay men often play in the league but keep their homosexuality under wraps.

The ad caused a stir online, as some commenters wondered how the NFL settled on “football is gay” as a catchphrase, and others rolled their eyes at the spread of LGBT messaging to yet another facet of American life.

The video earned cheers from LGBT activists, but over on Instagram, some fans vented their anger at the league.

“Please just play football and put the rainbow flag down,” one wrote, while another was more forceful. “Football is football,” he wrote, “stop trying to push this s**t down our f*****g throats.”

“I can’t wait for June to be over,” another replied, referring to the imminent end of Pride Month. “Thank God it’s almost over so I don’t need to hear this stuff anymore.”

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